QuickSub Requirements

Overview
We are producing a website that allows a group of marketers to create sales offers involving Rodale's books and magazines. The sales offers will be visible on a public website; each offer will have a unique url key and are intended to be reachable by placed online ads, direct mail/email or other forms of marketing where a url can be distributed.

Sales offers will also include an upsell offer to be displayed after the user has purchased the offer, but before they recieve a sales reciept.


Basic requirements for marketing tool

The marketing tool needs to perform the following functions
	Allow a user to login with a unique username and password.
	Allow customization of the display based on the current user.
	Keep a library of display templates (for the public site)
		Variables in the template can consist of:
			Text fields
			An array of product, with a method for looping through the array
			Images (Selected by a pre-defined list)
	Allow the user to define new offers.
		New offers consists of:
			A url key
			An optional short url to the offer
			A price
			A product specification (may be copied from existing offer)
				A selection of product
				The number of product the consumer needs to select for the offer
				The subset of the product selected that is required for the offer
			A start date
			An expire date
			Last accessed dates (one for each marketer)
				This date is updated when an offer is edited or 
				referenced by another offer
			A list of offers to display instead if offer is expired.
			Which visual template to use when displayed to the consumer
				Values for the template's variables
			The marketer who authored the offer
			Available shipping methods
			Available payment methods
			The upsell offer
				The marketer can define thier own upsell consisting of:				
					The upsell displayed to the user can be branched based on:
						Payment method used
						Shipping method used
						Product selected
						Credit available
					The upsell will be defined as:
						A reference to another offer in the system
						A delta price change for changing the payment method
						A delta price change for changing the shipping method
						A skip, in other words, do not show an upsell.	
				Or the marketer can use the upsell offer as defined in an existing offer.
					(When using this method the upsell specification is copied, so the
					upsell can be altered without altering the orginal)
			A flag to define an offer as an upsell-only offer
			A private title
			A private subtitle
			A public headline
			Private notes
			A category, which is one of the following:
				Magazines
				Books
				Books and Magazines
			The 3rd party upsell offer
		In addition offers will store the following usage data:
			Total days active
			Total gross sales
			Total net sales (profit)
			Total units shipped
			Total orders proccesed
			Total upsells accepted
	Allow the user to manage current offers.
		View offers based on combinations of
			usage statistics
			dates
			authors
			categories
		Edit offers (only certian fields can be edited once an offer is active)
	A method to select existing Rodale product for offers
	A method to select existing offers for references for new offers
	Keep a visual library, in various sizes of all Rodale product
	
The public site needs to perform the following functions:
	Display an offer based on a unique key in the url
	Allow the consumer to select product based on the specifications in the offer
	Allow the consumer to submit shipping and payment data
	Bill and verify the consumer's credit card
	Submit the order to current fufillment operation
	Display and process upsell offers
	Display upsells to 3rd party websites
	Keep track of sessions and act when they time out
	Update usage data for the offers