Find a piece of professional illustration or design and write a page or 2 about it and how it relates to something that you did in this class. (That’s 1-2 typed pages)

Assignment :: Visual Communications

Design an interface for managing a rental queue for a site like Netflix.

Assignment :: Information Architecture

Design a symbol for one of the following institutions/ companies:

Assignment :: Visual Communications

Take your “found object that communicates something you did during your spring break” and pair it with another that communicates one of the following:

• The morning after
• The Friday before
• What I wish I did

Bring in both (the old and the new) next week with text labels.

Assignment :: Visual Communications

A one week assignment.

Bring in a found object that communicates something you did during your spring break. The message must be clear enough so your classmates know what you did and how you felt about it.

Bring the object to the next class, on March 16th.

Assignment :: Visual Communications

How do you create an architecture that will foster exploration?

Assignment :: Information Architecture

Revised Schedule

• January 21 : First class
• January 28 : No School (Snow Day)
• February 4 : Experiences chosen, media chosen, sketches presented
• February 11 : Refined sketches, working comps, individual meetings
• February 18: Class presentation. full size comps of all experiences to be presented to your classmates
• February 25: Individual meetings, showing progress on finals
• March 3: Individual meetings, showing progress on finals
• Spring Break
• March 17: Class presentation.
• March 24: Individual meetings, showing progress on final
• March 31: Finals due

Assignment :: Senior Project

The following are the assignments for the remainder of the term for Darnell, and his client: Circuit City.

Assignment :: Graphic Design

The following are the assignments for the remainder of the term for Sean, and his client: Moonshine Music.

Assignment :: Graphic Design

The following are the assignments for the remainder of the term for Chandra, and her client: Bacardi.

Assignment :: Graphic Design

Design a cover for PRINT magazine. All the other Vis Com classes are doing it!

Assignment :: Visual Communications

The first project that you will be doing with your chosen company is create a new identity for them.

Assignment :: Graphic Design

An image’s meaning can be altered.

Assignment :: Visual Communications

Assignment

Pick three companies that you would like to do work for. I will pick one of your three and assign an identity (aka logo) and 3-4 additional projects for your client.

Assignment :: Graphic Design

What is the best way to present a recipe?

Assignment :: Information Architecture

Most of you only have a single semester left at Pratt. Having a large scale project, or a series of related smaller projects in your portfolio will show that you have the ability to think through problems that take many weeks to solve.

Objective

Communicate New York City experiences

Assignment

Pick a media that you want to work in (examples: posters, books, motion graphics) and select at least 8 experiences from the guidelines below. Figure out a compelling and memorable way to communicate the experience to someone else. Start with 8 experiences depending on your chosen medium and experiences, we may edit them down from eight. If your concept is straight forward, you will be expected to do all eight.

If you need a client (and you do not necessarily need one), pick a client that would be involved in sponsoring tourism in NYC. Either the city itself, a bus company, an airline, a magazine. Any of these commercial organizations would benefit from communicating why someone would want to tour in NYC.

Picking the Experiences
The experience should be expressed as you seeing New York interpreted through a specific point of view, interest, or aspect of the city. Possible choices are:

• NYC interpreted through film
• NYC interpreted through food
• NYC interpreted through [a specific location]
• NYC interpreted through architecture
• NYC interpreted through transportation
• NYC interpreted through walking
• NYC interpreted through theater
• NYC interpreted through water
• NYC interpreted through bridges
• NYC interpreted through suburbia
• NYC interpreted through beaches
• NYC interpreted through literature

Schedule

• January 21 : First class
• January 28 : Experiences chosen, media chosen, sketches presented
• February 4 : Refined sketches, working comps, individual meetings
• February 11: Class presentation. full size comps of all experiences to be presented to your classmates
• February 18: Individual meetings, showing progress on finals
• February 25: further progress on finals
• March 3: Class presentation.
• Spring Break
• March 17: Individual meetings, showing progress on final
• March 24: Finals due

Assignment :: Senior Project

An image’s meaning can be altered by the images it relates to.

Assignment :: Visual Communications

For the first 10 weeks of this class we have explored alternate ways of visually communicating ideas. We have focused on the abstract and metaphoric image, and specifically on the technique of combining symbols and visuals to produce meaning beyond what those symbols and visuals would normally communicate.

Assignment :: Visual Communications

Assignment :: Graphic Design

It’s all about quantity and quality!

Assignment :: Information Architecture

Next week, on October 20th, bring to class 3 examples of mail order catalogs. These should be catalogs of products from a single company, ie no catalogs from wholesalers or department stores. The more disorganized, the better.

Assignment :: Information Architecture

Objective

The Department of the Treasury (the US department in charge of printing, issuing and disposing of money) has hired you to help them create a mailer for the mutilated currency exchange program.

www.moneyfactory.com/section.cfm/8

Assignment :: Graphic Design

For the next couple weeks, we will be sketching exercises in class.

Assignment :: Visual Communications

For the next couple weeks, we will be sketching exercises in class.

Assignment :: Visual Communications

2 Books. 2 Related ideas.

Assignment :: Senior Project

Design a poster for a lecture by one of two people: Allan Snyder (a human cognitive expert) or Steven Levitt (a wonderfully inventive economist). You will be given articles from the NYT magazine about each — the content of these articles will be the content of their lectures.

Assignment :: Graphic Design

Welcome to Senior Project 1 with professors McGinn and Spahr.

Assignment :: Senior Project

Welcome to Information Architecture. Most of your education at Pratt has been about bold visual metaphors, clarity of concept and communicating the ‘big idea’. This course is about organizing the small details, clarity of presentation and communicating the needed information to the person using your design. Even though we are interested in the usability of a design solution, the visual aspects of your designs still need to be beautiful and compelling.

Can You Tell Me How To Get…

Our first assignment is to create materials for NYC walking tours.

Assignment :: Information Architecture

We will spend an hour during the class making sketches from words and verbal ideas. We will then hang the sketches and talk about which ones effectively communicate the words and ideas that were presented.

Unique assignments will be given to each student based on the success of their sketches.

Assignment :: Graphic Design